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July 10, 2022

Top 5 tips to maximise sales of your products and services on Kusnap

Kusnap is a platform for selling products of types in Nigeria and across Africa. It is immensely popular and has thousands of sellers and users. Kusnap’s success can be attributed to its product offering and user engagement with its intuitive design. You can sell most types of products on this platform, from household items to office supplies.

Tips For Maximising Sales on Kusnap

As an entrepreneur and vendor on Kusnap, you always want to maximise your sales as much as possible. To achieve fast and maximum sales as much as possible on Kusnap deploy these tips:

  • Be Noticeable by Creating Unique Offers
  • Meet marketplace requirements
  • Properly Categorise Your Products on Kusnap
  • Ensure Your Product (s) is featured on the front page of Kusnap
  • Make sure your product pictures are of high quality

Be Noticeable by Creating Unique Offers

In order to be noticeable on Kusnap, you need to create a unique offer. The title of your product must be different from the one that other sellers have chosen for their products. For example, if there is already an item with a similar name as yours and it has been shared previously on Kusnap, it will not appear as often in searches on the platform as items that have not been shared previously. This can also be seen by comparing with other similar products or services offered by other sellers at the same time as yours.

In addition to having an original title, you should also ensure that your product description is unique compared with those of other sellers’ offerings for similar products on Kusnap before publishing them online so that they stand out when customers are searching for something specific within their industry category.

Meet Marketplace Requirements

If you want to maximise your product sales on Kusnap, you have to meet the marketplace requirements and meet the standards for your product or be listed on the Kusnap platform. Here are the key requirements that you need to meet in order to create a successful marketplace listing:

  • Ensure that your products are of good quality. The more positive reviews your products have, the more likely potential buyers will be to purchase them
  • Make sure your prices are competitive. Pricing can be difficult because there is no ‘one size fits all approach; however, we recommend setting a price based on what similar sellers charge for similar items, this way you’re less likely to lose out on sales due to pricing too high or too low
  • Ensure that your products are unique. Often the best way for sellers on online marketplaces like Kusnap is through unique offerings such as customisation options or niche audiences.
  • If someone else has this same idea then it might not be as valuable or interesting which could impact how much they’re willing to pay so make sure yours stands out from others before launching

Properly Categorise Your Products on Kusnap

To maximise your sales on Kusnap, it’s important to categorise your products correctly in the first place. You have to ensure that your product is placed in the right category. If you sell shoes and you happen to have a pair of boots for sale, make sure that you’re placing them under “Footwear” rather than “Clothing”. The same goes for any other sub-categories too, so if you have an LED torchlight which may fall under both “Electronics/Home Appliances” and “Lifestyle & Hobbies”, it’s best to choose one or the other depending on whether or not it has any other uses besides lighting up dark places.

Ensure that your product sits neatly within its sub-category by checking that there isn’t anything else similar to it there already (if there is then maybe consider relocating). You should also try and make sure that no other products are competing with yours within their own sub-categories before posting yours – again this could lead to someone being confused about what they’re looking at when browsing through them all.

Push yourself further into specific niche markets by ensuring that everything is properly labelled as well as making sure each link leads somewhere useful like a page describing exactly what makes this particular product unique from others out there currently being sold elsewhere on Kusnap.

Ensure Your Product (s) is featured on the front page of Kusnap

Your product(s) getting featured on the front page of Kusnap means that more visitors to the website can easily see your product offering. This means you have more potential of selling more and maximising your sales. To ensure your product(s) is being featured on the front page of Kusnap, consider the following:


  • Use the right keywords: Keywords are an important factor in determining how high up your product will be placed on the search results page.
  • Use clear titles and descriptions
  • Sell products that are highly sort after on the kusnap platform

Note that getting your product(s) listed or featured on the front page of the kusnap website is a big deal and greatly helps you to sell faster and maximally your products on Kusnap.

Make Sure Your Product Pictures are of High Quality

The images you use are the first thing people see when they look at your product, so it’s important to make sure that they are of high quality. Make sure the photos are clear, bright and colourful. Look at the images closely, can you see every detail in them? If not, then re-take them or get a friend to help out with taking some new pictures.

Don’t just use stock images, instead try using action shots or ones where it shows how your product is used. Don’t forget to include information about dimensions, weight and materials used in making your product.


We hope our top 5 tips have given you some ideas on how to maximise sales of your products on We’re proud of what we do and we’re always looking for ways to improve our platform for sellers, buyers and investors. If there’s anything else you would like to know about Kusnap do not hesitate to contact Kusnap at [email protected].



July 10, 2022

How to Sell Your Products and Services as an Entrepreneur without too Much Stress

The life of an entrepreneur can be stressful. You may have a product or service that you want to sell, but don’t know how to get your customers’ attention. This is usually the case sometimes because it can be hard to sell products sometimes as an entrepreneur. Whatever the case is, in this article, we will show you how to sell your products and services as an entrepreneur without too much stress.

Tips on How to sell your Services and Products With Little or no Stress as an Entrepreneur

To sell and make those desired profits and meet margins as an entrepreneur, you have to make sales seamlessly. These tips will help you to make sales with less or no stress.

  • Use Influence to drive value
  • Sell yourself before selling a product
  • Build interest and desire with features and benefits
  • Sell the results
  • Use trust and expertise to build credibility
  • Think like your customer
  • Be Confident

Use Influence to Drive Value

One way to use your influence and drive value is by creating content. You can do this in the form of blog posts, podcasts, or webinars. Another way to use your influence is through brand ambassadors. This means that someone who has authority in the marketplace will endorse your product or service by using it themselves and sharing their experiences with others. You can also leverage influencer marketing for brands where people have large followings on social media platforms like Facebook, Twitter and Instagram, to push for users to patronise your product.

Sell Yourself Before Selling a Product

Whether you’re selling a product or a service, you must sell yourself first as an entrepreneur. You must be able to demonstrate the value of what you are offering in the most compelling way possible. Consider this, if you were looking to buy something and found out that it was being sold by some random person on the street who had no idea what they were talking about, would you make a purchase? Probably not. However, if they could demonstrate their expertise in whatever it was that they were trying to sell, then maybe yes (assuming everything else checks out).

Build Interest and Desire with Features and Benefits

You can build interest and desire with features and benefits. Build on the features of your product, and do this by stating the most important practical benefits of your product. Make sure you’re speaking to your customer’s needs and wants rather than just talking about what you want them to buy.

Sell the Results

Instead of selling your product or service alone, focus on the results that you will be able to deliver with your product. You can do this by sharing what your customer will benefit from using your product or service. As an example, if you sell industrial water pumps you can rather tell potential customers what range, capacity, and performance of the pump and how functional the pump will be for the potential user. This you should do, instead of just centering on the price of the water pump and asking people to just buy the water pumps.

Use Trust and Expertise to Build Credibility

Use your credentials. If you have a degree or certification, mention it on your website, in email signatures and newsletters, and when speaking to prospects. Use your personal story, one of the best ways to make yourself relatable is by sharing what you’re passionate about with others and why they should be too.

Use your expertise, if you have an area of expertise that makes sense for the type of business you run (or want to start), make sure that potential buyers know and feel your expertise. Make it clear by mentioning it prominently on all platforms where you sell your products.

Experience matters, this goes without saying that people will go for a seller with experience if they are looking for help with any product. Testimonials/references from previous clients can also help build trust between potential clients and service providers like yourself.

Think Like Your Customer

When you’re designing and selling a product or service, you have to think like your customer. What are they looking for? What are their needs, pain points, desires and wants? What are their expectations? What do they fear? And what do they dream about when they go to bed at night (and in the morning)?. Asking yourself these questions can help you understand what your customer is thinking and how to make them feel more relaxed about buying from you.

Be Confident

Confidence is a powerful force. As a confident entrepreneur, you will be able to sell products and services with ease, because you have confidence in yourself, your product and your ability to deliver it. Being confident also helps the customer feel more comfortable with the purchase decision. When you’re confident in your product, confident that you can deliver it and help the customer solve their problems or make their life better, the customers will buy from you without hesitation.


Selling is not easy and it can be difficult to do as a business owner. However, with the right marketing strategy in place, you will be able to sell your products and services more easily. You just need to find what works best for each scenario and use it consistently so that customers know what they’re getting when they buy from you. You can apply these tips we have discussed here to aid you in the selling of your products as an entrepreneur.

July 9, 2022

5 key leadership skills every Entrepreneur should have

I used to be a big believer in the idea that entrepreneurs are born, not made. You don’t get good at the specific skills needed to run your own business by reading books or taking courses: if you’re meant to be an entrepreneur, it’s just something that happens naturally.

And then I started running my own business and realized how much work goes into being a good leader. It’s not like running an office with employees who were hired for their particular skill sets—as an entrepreneur, you have total control over everything from hiring and firing employees to setting budgets and creating budgets.

If you want any kind of chance at success with this model, then it’s vital that you understand what makes for effective leadership so that you can instill those qualities in yourself before realizing them through others. So without further ado, here are five key skills every entrepreneur should master when trying to create an environment where people feel inspired enough in order to do their best work:


The ability to create a culture of action

One of the most important skills that a leader can possess is the ability to create a culture of action. This skill is crucial because it allows you to motivate employees and coworkers who may not be as motivated by money or other incentives alone.

Creating a culture where people feel empowered to take action will help you grow your business faster and more efficiently than ever before.

To create this type of culture, you need to inspire others with your vision for the future. You need to push people into taking action by making them feel like they’re part of something bigger than themselves. Finally, you need to make sure everyone in your company feels empowered enough so that they take initiative on their own accord (and not when asked).



Communication is the backbone of any entrepreneurial endeavor. It’s also integral to leadership, business and personal growth. In order to be successful in any of these areas, you’ll need the ability to communicate clearly and effectively. Communication skills are incredibly important in both your professional and personal life:

As an entrepreneur or business owner, you will have to communicate with prospective clients or customers about what you can offer them through your product or service. If they don’t understand what makes their situation different than that of other customers who have used products similar to yours before, then there’s no way for them to make informed decisions about whether or not they should hire your company.

Similarly, when trying get investors on board with a new idea (or simply running a pitch meeting), it’s important that everything from presentation materials down through follow-up emails is well-written so as not confuse people into thinking things are better than they actually are because everything sounds confusingly vague instead of directly stating facts which could potentially lead someone else astray without meaning too much.”


The ability to embrace challenges and challenges the status quo

A great leader can embrace challenges and change. Whether they’re facing a new project, an unexpected situation, or an unforeseen problem, they’re able to think on their feet and adapt in order to lead their team forward.

By embracing challenges, you’ll gain confidence and build trust in yourself as a leader. You’ll also be able to trust others more because you know that they are able to figure out new things on the fly just like you do—and that makes for better teamwork!

Keep in mind that not all challenges have the same value. For example: some may seem minor but actually have far-reaching consequences; others might be huge but quickly fixed once identified (or even prevented from happening.) Understanding which type of challenge is best for you will help guide your decision-making process when faced with one so that it never feels overwhelming again!


Connecting with people in a meaningful way

Know who you are talking to.

Know what you are talking about.

Be authentic, yourself and open to feedback.

Be a good listener, patient and empathetic.

Be kind, humble and generous with others


The ability to make decisions that are best for the business

Why is this important? The ability to make decisions that are best for the business is important because your goal as an entrepreneur is to make money and grow your company, and having the ability to make decisions that are in the best interest of your business will help you accomplish that.

As an entrepreneur, it’s important to know what’s good or bad for your customers. If you don’t have a strong understanding of who they are and what they want then how can you provide them with something of value?

It might seem obvious but it’s worth mentioning: it’s also crucial for entrepreneurs to understand what’s good or bad for their employees as well. Employees need to feel valued and appreciated if they are going to stick around long enough so they can help grow your company!

Another way that being aware of what matters most when making decisions comes into play is by being able to anticipate how those choices will affect others outside of just the ones directly connected with making those choices themselves (such as coworkers).


Final Wrap up

Entrepreneurs are leaders. It is the role of an entrepreneur to lead their business to success. The skills listed above are needed in order for entrepreneurs to be successful leaders.

July 9, 2022

Top 7 Best Business Strategies Every Business Owner should Take Note of

A company’s digital marketing strategy should be considered an essential component of its overarching marketing strategy. The marketing of a small business might involve a great number of offline local advertising methods, but it also needs to involve a significant amount of digital marketing strategies in order to be effective and to optimize sales in the current economic climate.

Whether you have recently opened a tech company, a local consignment shop, or a small consulting company, you are always seeking for strategies to attract customers without draining your financial resources in the process. This where Kusnap , one 9f Nigeria’s biggest marketing platforms comes in handy as you look for various business strategies to help your business grow.

A digital marketing plan that helps a small business become visible to people who use the internet is an essential investment for any company that conducts the majority or all of its business online.

The following are some of the most important digital marketing methods that I use to promote my clients’ businesses, ultimately helping them save a lot of money on customer acquisition.

Create Educative Content

This tactic entails providing prospective customers with information that is not just specific to your product or service but also information that is generic in nature. Everyone is attempting to sell something, but those that are able to educate customers have a better chance of succeeding.

The public will ascribe a particular amount of competence to a corporation, and the consumer will view this as a sign of increased reliability.

You need to provide content that is relevant and shows off the principles your company upholds as well as the care you take to solve the difficulties that customers have with the products or services you offer.

After that, disseminate the content over an extensive variety of online outlets. This method of content marketing is a tried-and-true strategy that can attract visitors towards your company from a variety of different sources.

Vision and mission statement

A vision statement is a short, memorable phrase that describes your company’s purpose for existing. It should be easily understood by everyone who interacts with your company—customers, employees and partners.

At its most basic level, a mission statement answers the question: “Why do we exist?” In other words, what is the purpose of our business? A mission statement can get more specific and describe how an organization will achieve its vision through its products or services (the how). For example: “Our mission is to provide high-quality products at low prices.”

The process of creating these statements varies depending on how much time you have available and what kind of organizational structure you have in place. If you’re running a small business or nonprofit organization without formal leadership roles like CEO/COO or president/chairman then it might make sense to gather everyone together in one room so they can be part of creating this important document together as a team effort.


However if there are already established leaders in place then they may want more control over crafting their own personal vision statements which could mean working alone or bringing members from those specific groups together at different times depending on their availability schedule.


Embrace collaboration for process execution

Collaboration is a key ingredient in achieving your business strategy and delivering results. Collaboration enables employees to work better together, share knowledge and expertise, solve problems faster and make more informed decisions.

Collaboration should be encouraged by leaders at all levels of an organization as it is a critical element for successful process execution. When people work together, they learn from each other, which leads to innovation, improved problem solving and enhanced decision making capabilities within your organization.

Market your Products through marketing platforms

There are various marketing platforms in Nigeria that you can advertise your business and the products you are selling . One of these reputable online marketing platform is Kusnap, one of Nigeria’s most sought after marketing platforms where buyers meet sellers. Kusnap can help you advertise your business and product to millions of Nigerians.


Be Active on Social Media

The use of social media by owners of small businesses can be an effective approach to communicate with potential consumers and existing ones. If done correctly, it has the potential to significantly boost sales.

On social media platforms such as Instagram, Facebook, and Twitter, some business owners have even established their entire enterprises from the ground up. For commercial enterprises, the use of social media should be geared on acquiring, maintaining, and even deepening existing client relationships.

Customers are essential to the success of a very small business. It would be difficult for any kind of business, no matter how big or how small, to exist in the long run without having qualified clients.

Although there are numerous reasons why you should utilize social media marketing for small business to improve and expand your company, the most important one is that it will assist you in acquiring a greater number of clients. And contribute to the growing visibility of your company.


Invest in staff training

Investing in staff training is an essential part of any business plan.


Staff training is important for business success because it enables your employees to be more productive, engaged, and engaged with their work. If you want to keep your staff from getting bored or frustrated by the monotony of their job duties, they need a way to keep themselves engaged and motivated.

This can be done through internal company programs on topics like time management or project management skills (or even just learning new ways of brushing one’s teeth).

Staff training is also important for employee retention because it helps them understand why they are working at this particular company instead of another one that may have better benefits—for example, if there’s a lot less turnover among employees who use these kinds of internal programs than those who don’t.

When somebody knows what they’re doing at work every day instead of feeling lost all the time then they’ll have higher morale which leads into greater productivity levels as well as lower overall stress levels which means less burnout from overwork!

Have an open work environment

The open work environment is a great way to encourage collaboration, which will be essential for your business as you grow. Not only that, but employees who feel valued and comfortable at their jobs tend to be more productive and loyal, so it’s a win-win for everyone involved!

An open work environment can also help foster innovation by encouraging communication between employees. This will allow them to share ideas with each other, which can lead to the creation of new products or services that benefit both employer and employee alike.


Final Wrap

As a business owner, you should always be thinking about ways to improve your strategy and processes. This will help ensure that your business remains competitive in an ever-changing landscape. If you are short of ideas, the best business strategy that has proven effective for several businesses in Nigeria is partnering with Kusnap to help you market your Products on their platform.  They have a good record of helping several businesses in Nigeria, to prosper, why not take advantage of this opportunity to have your products marketed by Kusnap, Nigeria’s leading online marketing platform .

July 9, 2022

8 simple ways to reduce your business expenses

To expand your profit margins as a small company, one of the most effective strategies is to reduce costs associated with essential business expenses without lowering quality standards.

A straightforward mathematical equation, the profit margin is determined by two variables: total income and total expenses. You have only two options available to you if you want to achieve larger margins: either grow your revenue or decrease your expenses.

Even the slightest gain in income or decrease in expenses can have an influence on a company’s profitability in an environment that is volatile and in which every penny matters. The more you are able to cut back on the money your company spends, the better off you will be.

You may put the money you save toward keeping your company afloat, into expanding into other businesses, or into improving your bottom line.

The following is a list of straightforward and simple strategies to save money on the costs of running your business:



Outsourcing is a great way to reduce costs. There are countless examples of services that can be outsourced:

  • IT support
  • Programming
  • Graphic design

Research, which includes market research, competitor research and other forms of analyzing data about your industry. Digital Marketing platforms like Kusnap can also help you market your business and products thereby reducing the level of expenses on people who are not capable of advertising your business and products.

Before you decide to outsource any of these services, make sure you know what you are getting into. Talk with the people who have done them before and ask them how they were able to save money by outsourcing. Also, make sure that your contract with the service provider is ironclad so they won’t disappear on you at the drop of a hat (this will happen more than once).


Investing in technology

Investing in technology can save your business time and money. It can also help you get more work done with less effort and more accuracy.

For example, investing in a cell phone tracking system will allow you to find lost or stolen phones, which means that you won’t have to pay for replacements and repairs.

Similarly, investing in a cloud-based software solution means that you won’t have to spend time installing software on your computer. This frees up time that could be spent on other tasks or even enjoying life away from work!


Creating a budget and sticking to it

The first step to creating a budget is to determine the amount of money you need to cover each area of your business. You can do this by listing all the expenses and revenue sources, then dividing them into sections (such as advertising, payroll and benefits, office supplies).

Once you have a list of what goes in each category and how much it costs per month or year, you’ll be able to create your own budget that works for your business. It’s important not only to set goals but also measure success so that you can see if there are areas where improvements can be made.

When planning for the unexpected or making sure that there’s always enough cash on hand in case something happens unexpectedly (i.e., an employee calls out sick), make sure not just how much money is needed but also when this payment should come due (and whether there will be any interest associated with such additional payments). Finally, don’t spend more than what is available since this could lead into financial trouble down the road!


Re-evaluate your marketing strategy

One of the most critical parts of running a business is marketing.

Marketing can be an intimidating term for small-business owners because it’s so often associated with big corporations and advertising agencies. But marketing isn’t just about advertising, nor is it something you do only once or twice in a lifetime—it’s actually a long-term strategy that can help you reach your target audience by increasing brand awareness and customer loyalty. That is why you need Kusnap , a reputable online marketing platform where buyers meet sellers.

If done well, marketing will help your business grow so that you can focus on what matters most: providing excellent service to your customers!


Travel like a pro

The first step to travel like a pro is to book your travel efficiently. Here are some tips:

Use a travel agent. It might seem old-fashioned, but if you’re unsure of what you need or where you want to go, an agent can help guide you through the process and make sure that your trip goes off without a hitch.

Use an app. If it’s not in your budget to hire someone else, there are plenty of apps out there that can help take care of things for you so that all the planning and booking is done on autopilot—or at least as much as possible! One example is Tripit Pro , which consolidates all of your reservations into one easy-to-read itinerary (and even sends alerts when flights get delayed). Another option would be Skyscanner Lite (free), which compares flight options from different airlines so that travelers can find the best deal for their route before heading out with no surprises waiting for them at check-in time.

Consider signing up for travel rewards programs.* The next thing to do after deciding how exactly how much money should be spent on airfare each month would be choosing which credit card(s) will come along with us throughout our journey; this could either mean using multiple cards or just sticking with one since each type has its own set of perks depending on who they’re being used by (for example: frequent flyers may prefer using airline miles while business owners might favor cash back).


Reduce the time spent on administrative tasks

In an effort to reduce the time spent on administrative tasks, you can hire a virtual assistant. You could also outsource your admin work to a company that specializes in this type of work.

If you don’t want to spend any money on outsourcing or hiring a VA, there are ways you can use technology to automate your tasks.

Software like QuickBooks and Freshbooks allows you to easily manage your accounting system from one place, so you don’t have to keep track of expenses in multiple places or manually enter data into spreadsheets anymore.

Customer relationship management (CRM) software such as Salesforce makes it easy for you to track leads and follow-up with potential customers at all stages of their buying cycle, so they’re more likely to buy from your business rather than one of your competitors’.

Project management tools like Trello allow teams within organizations stay organized by assigning tasks, updating progress on those tasks through checklists and notifications sent via email or Slack channels, creating diagrams showing how each task relates back toward achieving overall goals (like launching a new product), etcetera which makes collaboration much easier between team members when everybody knows what’s happening with other projects going on around them.”


Avoid low-quality equipment and supplies

Here are some easy ways to avoid low-quality equipment and supplies.

  • Buy quality equipment and supplies from reputable sources.
  • Buy what you need, not what you think you need.

Buy the right size, color, shape and material for the intended use of your product or service so it lasts longer than other cheaper items might last if used properly in similar situations; this means finding out exactly who your customers are before making purchases so that their needs can be met effectively by buying only those items which will offer them maximum utility value over time without fail!


Hire the right people from the start

Hiring the right people is critical to your business’s success. People who are not a good fit, don’t add value, or aren’t loyal will likely drive up your costs. It pays to be picky when it comes to hiring new employees and contractors; you want honest, trustworthy people with a good work ethic who are willing to learn and improve their skills over time.




Hopefully, this list has given you some ideas on how to reduce expenses without compromising on your business’s quality. The key takeaway is that saving money doesn’t have to be a painful process if you plan ahead of time and stay open-minded about new technologies or services that can help you save money


July 9, 2022

4 critical metrics to track for business growth

In 2022, how careful have you been in tracking the indicators related to your business? Or when was the last time you checked to make sure that the metrics you use for your business are as accurate as they possibly can be?

First, let’s take a step back and refresh our memories about what business metrics are and why they are so vital to the success of our company.

To put it another way, business metrics are the collecting of relevant and meaningful data about a firm that can assist you in making educated decisions on the expansion of that business. Some individuals refer to it as KPI, which stands for key performance indicators, while others use the term analytics

The job of monitoring and making sense of data in order to arrive at a conclusion and a plan of action that are both meaningful is not exactly a simple one. However, successfully operating a profitable business was never intended to be a walk in the park.

The following is a list of the four (4) most  metrics that any business should monitor in 2022 to ensure the continued and healthy growth of their company.


The Price Paid To Acquire New Customers

You need to have clients in order to reach your sales projections if you run a small business. It is up to you to track down these potential buyers and convince them to purchase your good or service.

To determine how much it costs to acquire new customers, just divide the total amount spent on acquisitions by the number of new customers gained within a specified time period.

Acquiring new customers is referred to as customer acquisition, and in most cases, it requires financial investment. The costs of advertising and marketing are continually rising, and investing in the incorrect marketing channel can have a detrimental effect on your company’s profit margins.


Efficiency and effectiveness in business operations

The performance and productivity of employees should be measured, as this is an important indicator that should be recorded by most firms. If you are unaware of the performance of your workforce, it is impossible for you to have an accurate understanding of the inner workings of your own company.

Productivity ratios are extremely flexible and can be used in practically any facet of your company. For instance, sales productivity can be calculated by simply dividing the real revenue by the total number of salespeople.

The method is effective in all aspects of productivity, including manufacturing productivity, marketing productivity, and support productivity. You should evaluate your productivity in comparison to the standards of the industry and strive for ongoing development.

Flow of Cash (Revenue & Expenses)

Because money is essential to the operation of a business, effective financial management is one of the most important factors to consider. Cashflow is one of the most significant key performance indicators (KPIs) for any company to analyze since it allows companies to evaluate the appropriateness of their sales and margins.

A great number of companies report enormous profits despite the fact that they post enormous revenues throughout the course of the year. The amount of money brought in is merely one factor to consider. You should also think about your expenses and the amount of money that will be left over in the firm once everything has been paid for.

Ensure the Happiness and Loyalty of Your Customers

Every company should make it a priority to evaluate the level of satisfaction and loyalty of their customers. Treating people the way that they want to be treated, particularly your most valuable customers, is one of the most effective ways to generate client loyalty.

The key to achieving high levels of customer satisfaction and loyalty is to first identify the types of customers you want to work with, then persuade those customers to make a purchase from you, and then work to ensure that those customers are happy with their purchases so that they will return in the near future to make larger purchases and refer even more customers to you.


In Conclusion,

Monitoring these essential business metrics is crucial for a variety of reasons, but the expansion of your company is perhaps the single most significant reason why you should do so. You can get better outcomes by tracking only these select few KPIs as opposed to spending your time monitoring a large number of KPIs.

In your role as a business owner or manager, which KPIs do you place the most importance on? Are you a member of a culture that is obsessed with producing reams of reports, or do you find that the emphasis is more on analysis and results? Have you tried any or all of the aforementioned solutions? In the comment box below, I’d really appreciate it if you could provide any advice, comments, or experiences of your own successes.


June 9, 2022

Home Accessories for every House to Have

The apartment I grew up in was small. My parents and I had one bathroom, one television, a couch that was an old pull-out with armrests on both sides (so it didn’t really pull out), and two beds that were actually the same bed—one of them just fit nicely under the other when not in use. That last point is relevant because we lived in a one room apartment.

There was no bedroom, our bed was situated between the front door and the kitchen. Here’s the thing: Despite all of these details, my childhood home always felt like a home to me. It wasn’t about having tons of accessories; it was about making sure we had certain things: coziness, comfort, and extra seating for when there were more guests than usual.

Extra seating

Extra seating in a home is a great way to make a small space feel more spacious. In addition to being a place you can use to sit and relax, extra seating as one of the home accessories can be used as the ideal area for reading books, sitting with your children and having conversations.

If you’re looking for an alternative to traditional benches, try using small tables or even ottomans (which also serve as additional storage) as extra seating in your home. You could add some pillows on top of these pieces of furniture if they are not already padded.

Dining table

Dining tables are must-haves for every home. They’re the perfect place to have a family interaction while eating, books and magazines, and other small items when you’re sitting on the couch. A Dining table can also be the centerpiece of your living room—if it’s an eye-catching piece with plenty of storage space for things like beverages and plates and fruit baskets. And if you don’t have one already, now’s the time to invest in one!


Lamps may be one of the most versatile home accessories you can have in your house. They can be used to add a touch of color, personality, style and elegance to any room in your home. Lamps are available in all shapes, sizes and styles from traditional lamps with shades to modern or industrial ones that have no shades at all.

Lamps come in various materials such as wood, metal and glass. You can select which material will work best for your area by researching which materials will complement each other best when placed next to each other.

 For example if you have wooden furniture throughout most of your house then buying an antique brass lamp would look out of place unless all the other pieces had similar finishes on them but if you have chrome colored furniture throughout then buying a black paper lantern style lamp would look beautiful since it adds contrast between colors instead of matching them like most people tend to think is better because “it looks more sophisticated”.

Bookshelf (or bookshelves)

A bookshelf is a great way to show off your favorite books and other decorative items. But what are the benefits of having a single shelf? Why should you have multiple bookshelves throughout your home, or even in different locations?

Benefits of a Bookshelf

A single shelf can be used for displaying many different types of items and artwork, including framed photos, candles or vases with flowers and plants. You can also place household items such as serving trays on top of the bookcase so that it becomes an accent piece in the room. There are many styles of shelves available today including those made from wood, metal or plastic; each material has its own unique look that will complement any style decorating scheme you choose for your home interior design project.

What to put on a bookshelf?

  • Books. You’re going to need a few books on your shelves. You can store them in whatever way you want, but it’s best to have all of your books arranged in some kind of order so that they’re easier for you to find when you need them.
  • Mementos and collectables. If you have any keepsakes from important events in your life, add them to the shelf as well! It’s nice to be able to look up at something each day and remember what happened during that time period—or even just reminisce on the good times we had with our loved ones from those days gone by (if any).
  • Artwork and photos. We could fill an entire room with pictures of our family members and friends, but instead we’ll stick them on a shelf for everyone else in our home too see how much fun we’ve had over the years 🙂
  • Small plants like succulents work great because they don’t need too much attention or care while still providing some greenery around the house! They also fit nicely into small spaces between books if needed!

The perfect rug

Rugs are a great way to add colour and texture to any space, no matter how big or small. Whether you’re looking for a new rug for your bedroom or you want to give the living room an update, there are plenty of options out there. From thick wool rugs to shaggy animal prints, these accessories will make your home look as good as it feels.

When choosing a rug, think about what kind of space it will be going in. Are you looking for a super soft rug that can double as an extra seat? Or do you want something with more visual interest and texture? When deciding on which type of rug is best for each room in your house, consider what the purpose of each space is—if one area is where visitors tend to congregate and another has become more like storage than anything else (this happens), then keep those things in mind when picking out new pieces for them!

Flowers and plants

Having a house filled with plants is good for the environment. Plants clean the air, help you relax and de-stress, fall asleep faster, focus better and stay healthy. They are cheap to maintain as long as you provide them with water every now and then.

Wall art

Wall art can be anything from a painting to a poster. It’s a great way to add color and style to any room, without having to spend too much money. It can also be a statement piece that sets the tone of your home décor, or it can serve as a personal touch that makes you feel good when you look at it.

A statement chair

Most people are familiar with the concept of a statement piece, or any piece of furniture that makes a bold statement. A statement chair is a good example of this category: it’s a design classic and probably not for everyone.

Some people like having their home full of different kinds of furniture, others prefer to have more uniform pieces throughout their house. Either way, you should give some thought to what kind of furniture you want your home to have before buying anything new.


These accessories are essential to keeping a house feeling like a home. They can make the difference between an impersonal, empty-feeling residence and one that feels welcoming and comfortable. We hope you enjoy shopping for these items as much as we did!

May 20, 2022

What  You Need to Know About Erectile Dysfunction: Causes and Solutions

Erectile dysfunction is a widespread problem that can have an emotional and physical impact on the sufferer.

Erectile dysfunction is a common problem that can start at a young age. It can be caused by physical or psychological factors, and it can have a negative impact on self-esteem, relationships and quality of life. It’s important to seek help if you experience erectile dysfunction.

What causes erectile dysfunction?

Erectile dysfunction can have many causes, both physical and psychological. The following are some of the most common:

  • High blood pressure
  • Diabetes
  • Obesity (very overweight)
  • Lack of exercise or physical activity that’s too much for you to handle

Sometimes erectile dysfunction is caused by a medical condition like heart disease or prostate cancer. If you have one of these diseases, it may make getting an erection difficult or impossible. Here are some symptoms to watch out for:

Chest pain, Indigestion, Shortness of breath (dyspnea), Pain in the arms or shoulders

If you think your ED might be due to these issues, talk with your doctor as soon as possible!

What are some possible solutions?

If you are experiencing ED, there are a number of solutions available to help overcome it. Your doctor will be your best resource for information on how to treat this condition. In some cases, you may need specialized treatment or surgery. But regardless of whether you choose to see a specialist or not, it is important that you talk with your doctor about all options available before making a decision about which one is best for you and your situation.

Some possible solutions include lifestyle changes such as diet, exercise and stress management; trying different medications; seeing a therapist; or undergoing surgery (if necessary).

Although erectile dysfunction is a common problem, it’s not impossible to overcome.

ED is a problem that many people suffer from, but it’s not impossible to overcome. In fact, there are many solutions you can try before turning to medication or surgery:

  • Medical advice: If your case of ED is serious and persistent, your doctor may prescribe medications like Viagra or Rida fire, which can be purchased from Kusnap. These drugs help relax blood vessels and increase blood flow so that erections aren’t difficult to achieve. They’re generally quite effective when used properly (meaning exactly as prescribed by your physician), though side effects such as headaches and visual disturbances are common among those who take them for long periods of time.
  • Diet changes: As we age, our bodies tend toward increasing rigidity in many aspects—including our diets! But bad eating habits can contribute heavily toward ED issues like cardiovascular disease, diabetes mellitus type 2 (or high blood sugar levels), elevated cholesterol levels in the bloodstream and heart problems like hypertension which all lead back up into the penis area where they can cause constriction or narrowing of arteries leading into heart chambers making them unable to perform normally during sexual activity causing less than satisfactory outcomes with little hope for recovery without intervention such as surgery which may be needed if no other options work out first hand.”

There are loads of products for men which Erectile Dysfunction that can be found on Kusnap, a free, simple-to-use network that connects millions of consumers and sellers across the country There are no boundaries to cross because it uses a simple method of selling and buying products by snapping and chatting.

On Kusnap there are several products in various categories like health and beauty, Women’s fashion, electronics and so on. Do well to avail yourself with these products if you are suffering from Erectile Dysfunction.

May 20, 2022

10 Most Embarrassing Medical Conditions for Men

The human body is a beautiful and delicate machine that has the ability to heal itself. When it does not function in the way it was designed, we have to look for medical assistance of this intricate system. Some medical issues can be very embarrassing. The following are ten of the most embarrassing medical conditions for men.

  1. Dandruff.

Dandruff is caused by a yeast fungus called malassezia. It lives in the oil glands on your scalp, but if it overgrows, it causes dandruff.

You can treat dandruff with medicated shampoos that contain ingredients like ketoconazole or selenium sulfide.

To prevent dandruff from coming back, wash your hair regularly and use conditioner on days when you don’t shampoo.

  • Sweaty Armpits And Hands.

Sweaty armpits and hands are not only embarrassing, they can also be very uncomfortable. Excessive sweating (hyperhidrosis) is caused by the nervous system over-reacting to stimuli that would normally cause a small amount of perspiration.

Sweating can be treated with topical creams and Botox injections, and in more extreme cases surgery or prescription drugs might be required.

Also sweaty armpits can cause body odor, hence the need to have body sprays such as roll ons,  perfumes like the ones found on Kusnap

  • Acne.

Acne can be caused by bacteria or hormonal changes, and it’s an all-too-common condition that affects one in five people. In some cases, blemishes may clear up on their own within a few weeks or months. But if acne is persistent or severe, see a doctor for treatment options like antibiotics and creams/gels that help clear pores and reduce inflammation. You should also ask about hormonal treatments. In some cases, these are the only way to get rid of acne once and for all.

  • Gynecomastia (Man Boobs)

Gynecomastia is a condition in which the glandular tissue in the breasts becomes enlarged in boys or men, causing them to swell and look like women’s breasts. This condition is common among newborns and teenagers, as well as older men.

 It’s usually caused by a hormonal imbalance – for example, an overproduction of estrogen due to liver disease or bile duct problems – but hormone-like substances from external sources (such as certain medications) can also contribute to it.

You can take steps yourself to treat gynecomastia by reducing your intake of hormones; however, if your case is severe you may need surgery from a qualified plastic surgeon.

  • Urine Incontinence.

If you’re a man and you’ve ever accidentally wet yourself, you’re not alone. Urine leakage is the most common medical condition for men and can happen to anyone at any age.

To help prevent urine leakage, try these strategies:

Talk about it with your doctor so that he or she can help identify the cause of the problem (and then treat it).

Wear cotton underwear that absorbs moisture well and avoid tight-fitting pants or briefs; they can cause moisture buildup and make symptoms worse.

Urinate before bedtime so that your bladder doesn’t get too full while you sleep. You may also want to wear a pad or diaper at night if this is an issue for you—especially if there are other people in your home who might be disturbed by a leaky diaper!

  • Flatulence And Farting.

The average human being farts between 10 and 25 times a day, according to one estimate. That’s a lot of gas. Whether you’re gassy or not, it’s good to know what causes flatulence and how you can reduce the odor of your private farts.

Here are some common causes of flatulence:

  • Eating high-fiber foods like beans, vegetables and fruits (especially prunes).
  • Consuming carbonated beverages such as soda or beer.
  • Taking antibiotics that weaken the digestive system and allow bacteria to grow excessively in the colon (the large intestine).

In most cases, these foods don’t cause more than temporary discomfort for most people if eaten in moderation; however, some people may have an underlying medical condition which makes them extremely sensitive to certain types of food. For example, lactose intolerance is when your body doesn’t produce enough lactase enzyme needed to digest milk sugar found in dairy products like cheese or ice cream; this leads to bloating and gas as well as diarrhea after eating these foods because they aren’t being digested properly by your body.

  • Balding.

Balding is one of the most common medical conditions for men and it’s not a disease. It’s a natural part of aging—most men will experience some degree of hair loss during their lifetime. However, there are many ways to treat baldness, from medication to surgery or even wearing a wig (if you have the cash).

 If you have concerns about your hair loss or want to know if it could be an indication of other health problems, talk to your doctor.

  • Being Uncircumcised.

You may think that having a foreskin is something to brag about, but it can be quite the contrary. For example, the average American male has a 50/50 chance of being uncircumcised — which means that you’ve got a one in two chance of being “different.” While this might not be so embarrassing for some men, there are plenty of other reasons why an uncircumcised penis should be considered embarrassing.

First and foremost: hygiene! Because an uncircumcised man’s foreskin doesn’t retract normally (if at all), he’s got to clean under there manually every day to avoid infections and disease. But let’s not kid ourselves: How many guys actually do this? Not many.

 And even if they do wash daily with soap and water, they still have to pull back their foreskins in order for cleaning purposes—all while exposing themselves as such in public showers or locker rooms! It’s no wonder that this proves embarrassing for so many men…

  • Sexually Transmitted Infections (STDs).

STDs are common among men. The good news is that most STDs can be treated and cured, but you should always use protection when having sex with a new partner. Never feel ashamed to talk about your health with a doctor—they’re there to help you!

If you think that you might have an STD, it’s important to get tested as soon as possible so that treatment can begin. You may want to consider getting tested for STDs at least once per year if you have multiple partners or if your partner has multiple partners. If you’re concerned that an STD could be affecting your health, talk with your doctor as soon as possible—you shouldn’t suffer in silence!

Some signs and symptoms of sexually transmitted diseases include:

  • Painful urination (for men)
  • Swelling around the testicles (for men)
  • A sore throat and neck pain (for women)

Embarrassment is a temporary feeling and you can improve your health by discussing your symptoms with a doctor.

You will want to find a doctor who makes you feel comfortable. This may be a challenge, since embarrassment is often related to social anxiety and people who are anxious tend to avoid difficult situations like going to the doctor’s office or speaking in public.

If you’re embarrassed about something, it’s natural for you to want to hide it from others. But keeping silent about problems can make them worse, so don’t keep quiet just because of embarrassment!

Keep in mind that no matter how trivial some issues may seem at first glance (or even after being told), there could be serious consequences if they go untreated—like developing diabetes or getting cancer later on down the road (if left untreated).

So don’t wait until things get out of hand before seeking help; rather seek out medical attention early so that any underlying problems can be identified and treated properly before they become more serious conditions requiring extensive treatment options such as surgeries or chemotherapy treatments.”

  1. Belly Fat

We’re all guilty of a little belly bloat now and then, but for some men, the spare tire just won’t go away. The average male’s waistline has been growing for decades, and about half of us can expect to die with excess fat around our stomachs.


It all comes down to lifestyle choices: diet and exercise habits, stress levels and sleep quality. Men need at least seven hours of shut-eye every night to maintain healthy hormone levels, which can help control weight gain. Eating more fruits and vegetables — including dark leafy greens such as spinach — also helps keep you trim because they’re rich in fiber and vitamins that aid digestion. On top of that, they contain fewer calories than other foods so they’re easy on your waistline!

If you have a bloated belly, you can still reduce belly fats by using Neema tea, bitters of green Etc, found on Kusnap, one of Nigeria’s most recognized and reputable online


As you can see, most of these conditions are easily treatable. Those that aren’t often require regular self-examinations and routine check-ups with your doctor so that any issues can be quickly spotted and dealt with as soon as possible. With these tips combined, you should be able to avoid embarrassment from most medical conditions in the future!

April 2, 2022



Tim has always been one to think of solutions to problems, and his friends best describe him as a proactive individual. So, it was not surprising when he decided to start his logistics company.

Looking around him, Tim realized that most of his friends owned businesses. However, they could not make deliveries. He often gets complaints from them about how they were disappointed by a logistics company or had difficulty getting people to deliver their products to their consumers.

All these were motivating factors for Tim to start his logistics company, and he was hopeful that things would go smoothly. However, that was only wishful thinking. Typically, it is common knowledge that things do not usually go as planned.


Unfortunately, Tim encountered some hitches, especially as he ran his company in Nigeria. Thankfully, he is not one to give up easily. Therefore, he managed these situations with suitable solutions that ensured that he didn’t shut down his company.

As you read further, you will learn some of the challenges that Tim faced and how he was able to overcome them. Tim feels that many people often underestimate the stress of running a logistics company. Thus, making them start the business and close up along the way.

But Tim believes that business will run smoother for people when they have adequate information.

Challenges and Solutions

Some of the challenges faced by anyone running a logistics company in Nigeria include:

Lack of trustworthy drivers

Unfortunately, we see that many humans badly behave. Therefore, there are many untrustworthy drivers, making it hard to operate a logistics company.

Of course, no man is an island, and you do not expect to run your logistics company alone. A team of drivers would help ensure that the deliveries are possible. But what happens when these drivers become dubious? We sometimes see that these drivers even make away with bikes and vehicles of the company.

The increasing rate of such atrocities has become alarming, and it has led to the shutting down of many logistic companies. In addition, it discourages the owners of these companies as they believe that such an accident would only keep repeating itself and there is no need of continuing running the company.

Tim also had his fair encounter with some untrustworthy drivers, but he had to be proactive and implement some measures.

  • Solution:  When Tim noted a high rate of untrustworthy drivers, he ensured to put checks like getting their credentials and personal information. Of course, some people may want to forge these documents. However, he ensured to cross-check them before employing anyone. He also ensured that they provided guarantors who would be held responsible if anything happened, and he physically went to confirm these guarantors before choosing any applicant.


Anyone staying in Nigeria would agree that there is a high insecurity rate, and it also affects logistics companies. People have to be careful about where they make deliveries as you cannot be sure of certain areas.

As a business owner, you are responsible for ensuring that your employees are always safe. Therefore, it would be wrong to endanger your drivers or any other employee because you want to make money.

Unsurprisingly, some logistic companies report strange deaths of their employees and drivers during deliveries, and it has become a cause of concern. It may even lead to the closure of such a company as no one wants to be blamed for the death of anyone.

But you can put some strategies in place to ensure that these employees and drivers are safe to a large extent.

  • Solution: Tim was always big about safety and ensured that there was strict timing on the operating hours of his drivers. He put rules in place to ensure that they do not work at night or they will face dire consequences. In addition, Tim also advocated and advised them never to go into the compounds or houses of anyone for deliveries. He always told them to make deliveries in open areas for their safety.

Fuel scarcity

Fuel scarcity is another challenge that many logistics companies face, and it has also become a cause for concern. After all, if there is no fuel, these logistics companies cannot operate as all bikes and cars need fuel to operate.

When there is fuel scarcity, you would see that the logistics company begins to delay the delivery of goods to customers, and it becomes an issue. Humans are typically impatient, and they will not want to hear any excuses on why their delivery was delayed.

When there is a delay in delivery, these customers take it that the logistics company is not trustworthy, and they begin to leave negative reviews. This issue has given many logistic company owners sleepless nights as they ponder what would be the solution.

  • Solution: Such a case is always dicey as there is no specific solution for nationwide fuel scarcity. However, we would advise that you act like Tim and be friendly with petrol stations. Good relations with many petrol stations will ensure that they alert you once they have fuel and will always make you one of their top priorities. We can assure you that such a partnership will be mutually beneficial as the petrol station gets your money, and you will get fuel in return.

Economic crisis

Everyone would agree that it becomes hard to survive life when there is a decline in the country’s economic situation. But, of course, such a decline would affect everyone, and logistics company owners are no exception.

Typically, one would always need to maintain their bikes and cars to ensure that they operate smoothly. But once there is an economic crisis, it won’t be easy to continue such maintenance procedures. Moreover, once the prices of things go higher, people begin to seek cheaper alternatives, and it may adversely affect the vehicles.

At this point, these owners begin to think of selling their vehicles to get a small profit, ensuring that they do not run at a complete loss. But is that a feasible solution? First, no company will be left when you sell off everything, and you won’t have any business.

  • Solution: It would be best to have good relations with suppliers, ensuring that they continue to give you the best products. In addition, it would be best to stick to some of these vehicles and stop using others until the economy bounces back. For example, if you have 4 bikes and 2 cars. You can stick to using 2 bikes and 1 car to maximize usage and get the best materials for them fully.

Risk management

Every business comes with various risks, and it becomes a challenge when there are no efficient hands to identify these risks. Typically, every business is supposed to have a risk manager. This risk manager identifies potential risks to the business and brings up solutions on how to curb such risks on time to ensure that it doesn’t interfere with the running of the business.

But when there is no risk manager in a logistic company, you know these risks would not be identified early. Therefore, exposing the business to threats that may lead to the shutting down of the business.

Some people may say it isn’t easy for every logistics company to get a risk manager due to the financial implication. Yes, we agree with such a claim. However, we also advocate that every business owner should have risk management risk.

  • Solution: When Tim noticed that he could not afford the services of a risk manager, he decided to take online courses to equip himself with the needed skills. He no longer needs a risk manager as he doubles in that position and his business is well-protected. One can take risk management courses on various online learning platforms.

Competitive market space

One thing about most humans is that they are attracted to success. Therefore, once people see and notice that a particular business line is booming, they would also want to venture into that business. So, we can say that the logistics market space s heavily saturated as many people are now into the business.

And, everyone would agree that it becomes a jungle to survive in such a market space. Every business owner in this space is looking for the best strategies as they need to outdo their competitors. After all, if you do not act fast and right, your competitors would take all your customers, and you would have no one patronizing you, which would have you out of business in no time.

It is always best to keep in mind that it is a game of survival of the fittest to survive in the logistic business market space, and you must be proactive if you want to excel.

  • Solution: The best way to succeed above your competitors is to keep in mind that the world is a continuous learning space. Therefore, you need to be on the lookout for new strategies and you have an open mindset. The knowledge you gain daily is what you will use to surpass your competitors.

Unclear laws

The laws of the land and region are also restrictive when it comes to running a logistics company. We often see that most business owners in this industry do not understand the region’s laws concerning running a logistics business, which gets them into trouble with the authorities.

It could be that there are certain levies to pay before getting certification, or there is a test to undergo. If the business owner is not aware of all of this, you are sure that they will default, and it will put them on the wrong side of the authorities.

We have seen cases where business owners of logistics companies are charged, and they have to pay huge fines because they were unclear and unsure about certain laws.

  • Solution: Tim believes in human resources and understands that everyone has various strengths and weaknesses. Of course, the law was not his stronghold. So, he sought the help of his lawyer friends. He ensured that they interpreted everything to him in the simplest form to ensure that he understood and abided by these laws. Once he understood everything, he never got into trouble with the authorities, and his business ran smoothly.

Frequently Asked Questions

Below are some of the frequently asked questions about running a logistics business in Nigeria:

How can I start a logistics business in Nigeria?

You can start a logistics business in Nigeria once you have a clear aim, goal and focus on what you want to achieve. Therefore, the reason why you are starting this company shouldn’t be because others are doing it. Rather, it should be that you want to solve a need and have a clear plan to achieve your goal.

What are the solutions to the challenges facing logistics companies?

The solutions to the challenges facing logistics companies come in many ways. We have talked about some of them above, and we advise that you incorporate them when running a logistics business. It helps ensure that you do not run at a loss.


As people who are passionate about business owners and their businesses, we always want to bring solutions to challenges that business owners face.

The idea is to ensure that business owners experience ease in their various transactions.

If you own a logistics company, ensure that you follow our highlighted solutions to minimize the losses your company will incur.



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