HOW TO START AN ONLINE SCARF SALE BUSINESS IN NIGERIA
The online scarf sale business is a pretty new business in Nigeria today and is not really practiced by many. Physical stores for scarfs exists even though they are not as popular as some of the other businesses in the country. With online space offering budding entrepreneurs and individuals willing to start a business with options to make their journey even easier and to be able to achieve their business goals without stress that might involve moving from place to place, and for even less amount of capital. The business, like I’ve stated, is not practiced widely in the country but it is one that can certainly get profit for entrepreneurs.
The business, just like the name implies, involves the sale of scarves to customers willing to buy but unlike with physical stores, you don’t need a place or shop for the location as everything concerning the business will be done online. The business is a really difficult business to start especially since most of the things to be done during the course of running the business will strictly be online. The online space is simply the location and store for the said product. There is no need for a physical interaction between the buyer and the seller for the business transaction to be successful.
Scarves are mostly worn by women and they are used and styled for different reasons and occasions too. They can be worn to any occasion, to school, work, or just casually as they add a bit of extra style to whatever you’re wearing. Scarves have really become popular today and they are worn by women in the country. They come in different styles and types for customers to choose and also go for a very affordable price.
One of the main advantages of starting the business is of course, the fact that the business is online. The online space for businesses removes the cost of getting a location or the stress of going to shop everyday especially if you don’t get a place close to your house. You can do everything from selling, receiving payments, advertising and even buy the scarves online if you want. And the interesting thing is you might decide to do all these, except the buying of the scarves, without paying a dime and doing it all by yourself. It is a low cost way to start a business and it allows entrepreneurs to be able to go about the business with ease. The fact that it is also online makes it a business that can be operated by anyone including undergraduates. All that is needed is just getting the scarves, the rest can be done online.
Another thing is that you don’t need any kind of special skills to be able to run the business successfully. Scarves are not complex products or even hard products to sell and as such, the business can be started by almost anyone as long as they’re ready for all that the business entails and they also stay committed to the business. No special kind of skills, educational qualifications or prior experience is needed at all to start the business. Just having the basic knowledge of the online space and internet in general is all that you might need asides getting the scarves.
Also, it’s a low cost business that doesn’t require a large amount of capital. With only a fairly reasonable amount of money, you can start the business. Like I’ve mentioned, you don’t need too much things for the business especially since its all online. The majority of the capital is what will be used to get the scarves, other things can then follow.
Starting the business is not a hard thing to do as it doesn’t really require too much work. It is strictly online and that makes it an even comfortable business option to start. In the next sub heads, I’ll be discussing the steps involved in starting an online scarf sale business in Nigeria and some of the things or factors that might prove useful under each step to ensure that the business will be successful and you’ll be making your profit.
The benefits of research to any business can not be overestimated. There are many things to be learnt about a particular business when one starts it. Mostly, they are things individuals are not aware of or things not common during the practice of selling the product and since it’s strictly online, the model of operation will definitely be different from the usual store business. A proper research helps you review your business and the different options you might have to select from. The study is not only important for the starting stage of the business but it also gives insights on how to manage and sustain the business for several years to come.
Most times, research helps individuals come up with a better written business plan. The business plan, of course, needs no introduction. It contains all the information about the business and everything you have planned to help bring the business to light including ways you chose to spend capital, plans to operate and also projections for the future of the business. A well written business plan is not just there for writing sake and it also comes with its benefits especially for individuals who have to look for ways to secure funds to kick start the business.
A good, well detailed and thorough research will most likely help in writing a very good business plan, thereby helping to win over investors, if need be. Research is highly important and not something individuals or rather, future entrepreneurs should take lightly. The internet is available for all kinds of research and if you choose to meet up and discuss with experts in the industy, it is a huge plus to your research based on their level of knowledge about the business. Never ever skip the research stage especially if you’re a self starter and someone who has never been involved in the business before.
- CREATE A BUDGET
Entrepreneurs with a little amount of capital can start the business though they would be involved in the small scale aspect of the business. You don’t necessarily need too much in a business like this especially if you’re starting small. All that is important is getting the scarves and putting them in good condition that will make them marketable to customers. The low cost of starting the business is actually one of the impressive things about the business. As there is no need for a physical store or a shop at all, the cost is really reduced unlike when a location or shop is important for the success of the business.
You’ll need to create a budget which will include all the things needed for the business. The scarves are the most important thing for the business and as you must’ve have done your research, you know the prices of scarves and you know the quantity you want to start with, so create the budget and estimate your capital needed from the total cost you eventually get.
- GETTING THE SCARVES
At this point, the business is about to start and here you’ll need to get the scarves. You can visit the market and find stores where scarves are sold and buy from them. You should get more than one supplier or seller of the scarves so you can have an alternative in case there’s an issue with the main supplier. Relying on one store is a bad idea and can even cause delay in getting your scarves if the seller is out of stock for what your customer wants.
- SORTING DELIVERY
You are running the business from home so you’ll definitely need to decide a way to get the products to the customers. There are logistics companies for this or you can hire a personal dispatch rider to help you with that. Regardless of what you select, the main goal is getting the products to your customers.
- MARKETING AND SALE
Make sure you package the scarves very well for your customers. Also, you’ll need to create social media accounts which will be the online location for the business. You can also create an e-commerce website for that or decide to use the regular ones available. Offer bonuses and other ways to encourage your customers to come again and also to get new customers. Referrals is quite useful for this business. You can also tell people about your business and also make them understand how easy they can make orders and get their products.
The online scarf sale business is a really good business option as it is not really practiced in the country and to top it, it has a high demand as scarves have become really popular today. Once everything is done and put in order, there won’t be a problem getting profit and being successful in the business.