Top 10 e-commerce websites for online shopping in Nigeria
- Printivo Store
- Jiji Nigeria
Nigeria is one of the most developed market for online shopping on the African continent. Some of the best of the e-commerce platforms available in the Nigerian market have a presence in the market of other countries in the continent, thus becoming the standard bearer and trendsetter that influences the e-commerce industry of other countries.
According to Statista, Nigeria had a total of an astounding 99 million internet users out of its total population of 180 million in 2020. This has made a huge contribution to the dominance which the Nigerian e-commerce industry has had on the continent, with a gradual increase in the number of people depending on online shopping every day. Through improving technology, there has been an increased access to digital services, leading to increased engagement in commercial transactions to buy goods online.
Considering the rapid development which the e-commerce industry in Nigeria is experiencing, the rising competition in the market is of little surprise. This has seen many huge e-commerce platforms operate through sub-sections including the likes of Jumia and so on.
In order to have a clearer idea of the size and competition in the Nigerian e-commerce market, these are the top 10 e-commerce websites for online shopping in Nigeria.
Kusnap is a digital marketplace and business transaction medium where buyers and sellers across Nigeria meet to perform transactions which servers as the link between both parties in business. Kusnap basically allow entrepreneurs and business owners set up an online store and sell products they offer to their respective customers. Different scales of business from startups to large enterprise have a lot to benefit from utilizing Kusnap as their e-commerce platform, as it possess a wide range of integrations which will work in hand with your business to achieve the projected heights.
As an e-commerce platform, Kusnap support a wide variety of e-commerce businesses. This ensures you are able to sell your physical products or services and ship them to your customers through Kusnap. The range of products you will find on Kusnap includes Vehicles, Phones, Fashion, Health & Beauty, Real Estate, Electronics, Jobs, Babies clothing and accessories, Animals and Pets, Home, Furniture and Appliances, Agriculture & Food, Commercial Equipment Tools, Repair & Construction, Sports, Art, and Outdoor, Properties, Health & Beauty and more.
This platform has proven to be an all in one solution to e-commerce as it comes with everything merchants needs to run a successful e-commerce enterprise. Through recent cutting-edge technology, Kusnap has excelled in moving different scales of business from startups to large enterprise; to the digital space. Despite it’s recent introduction into the Nigerian e-commerce market, it has made bold and huge steps to establish their place in the Nigerian business space.
Jumia almost needs no introduction as it is one of the most popular and widely known e-commerce platforms in Nigeria. This is partly due to its status as one of the first e-commerce platforms to be introduced into the Nigerian market. Gradually over the years, Jumia made a huge name for themselves by providing top service to merchants and buyers on the platform. Jumia is also credited as the entity which paved way for the introduction of other e-commerce platforms in the Nigerian market.
Jumia Group is a company which operates a range of online marketplaces. The company was founded by Jeremy Hodara and Sacha Poignonnec in 2013. Its headquarters are currently in the Yaba area of Lagos, Nigeria. The company initially started out as the Rocket Internet Company. However, the rapid growth of the company allowed it to secure strategic investors, including CDC, Goldman Sachs, Orange, MTN and the Millicom group. Today, Jumia is proudly the largest e-commerce enterprise in Nigeria. The growth of the company has also seen its services extended to other countries across the continent.
Following closely behind Jumia is Konga. This e-commerce platform has done a remarkable job by keeping the competition in the Nigerian e-commerce market tight. This has allowed rapid growth and development of the e-commerce industry to take hold. Founded in 2012, Konga is one of the first e-commerce platforms to be introduced into the Nigerian market. Despite facing so many obstacles at first during launch, Konga has weathered the storms to become one of the top platforms for shopping online in Nigeria.
Konga offers a third-party online marketplace, as well as first-party direct retail spanning various categories including consumer electronics, fashion, home appliances, books, children’s items, computers & accessories, phones and tablets, health care and personal care products. The company also has logistics service (KXPRESS) under its group, and is tasked with making swift shipment and delivery of packages to customers.
Are you looking for the platform with huge fashion inclination? Look no further as Payporte is the hub for everything in terms of fashion. Payporte follows the latest fashion trends to provide users with the best in fashion items from clothes, shoes, watches, bangles, rings, and other fashion accessories which would suit your style. As a one dimensional e-commerce platform, you will most likely find anything fashion here.
PayPorte is an omnichannel retail company founded in 2014 by a team of young tech enthusiasts. In the summer of 2017, the platform had a mandate with a vision to clothe Africa and beyond with the best of the best, all the more at subsidized rates. PayPorte operates from Nigeria (Lagos), with presence in the USA (Philadelphia), UK (Manchester) and China (Guangzhou). Their wide presence across the world ensures their products cover the widest niche, ensuring users always get what they want fashion wise.
VConnect (a product of Mplify Limited) is an online marketplace that helps users hire local professionals for service needs. There are over 100 services listed on Vconnect which ranges from repairs and maintenance, home and office improvement, events and entertainment, personal services, business services and logistics. Vconnect experienced rapid growth and currently offers services for Nigeria and Ghana.
Vconnect is quite with a unique history as the platform was born out of the founder’s need to locate specific Nigerian local businesses, to no avail. This led the founder, Deepankar, to begin to assemble a team that would help collect local SMEs information that can be accessed via a Google-esque local search engine which was later named Vconnect. Today, Vconnect has expanded to create Market by Vconnect, a service marketplace where business owners can find and connect with customers. With this, business owners can find and shop for customers with an option to pay for one customer or pay for a package plan.
Kara.com.ng is the trading name of Royal coast Technologies Limited. It is the first technology inclined e-commerce platform in Nigeria. The platform provides users with everything in technology and allows users make purchase for their favorite gadgets which are of the best grade. Kara strive to deliver the benefits of technology to individual and his communities. Kara has been able to deliver on this through their mutual partnership with local and international resources to deliver the optimal solution for users.
We believe that technology is the way to reach our development goals and empowering users through collaboration with business, government and educational institutions is vital in our approach. It is our aim to deliver, Reliable, cost effective and touching edge solutions to our customers.
Solutions which Kara offer includes:Network Infrastructure – Provide consulting services for design, Implementation, Operation and Optimization of network infrastructures – datacenters, SOHO, SMB, enterprise networks; Physical Safety and Security- development of software and hardware solutions for emergency, surveillance and rescue; and Sales – PC, Laptop, Mobile Phones, Server, Storage, Printers, Scanners, Multimedia and accessories, home appliances.
This is one of the most unique e-commerce platforms in Nigeria, considering the different solutions it offer users. Printivo is an e-commerce service provider for printing solutions. This online store provide some of the best and unique printing services which may be required for official, casual, and events purposes. The printing services here are provided to suit the user’s needs and satisfy the intended use. Prints here are done on business cards, banners, t-shirts, billboards, and other types of print medium.
The services provided by Printivo are usually required for events, business functions like seminars, meetings and conventions. Personal printing services are also done here, as long as it meets required and minimum number for prints. At Printivo, the best in printing services is what you expect and that is exactly what is delivered.
When speaking of some of the most popular e-commerce sites in Nigeria, Jiji is one of the few that pop up. Without a doubt, this is a unique site that offer products and services to users in quite a different way. In more than one way has Jiji been able to bring sellers and consumers together in a safe, comfortable space.
Users of Jiji get access to buy both used and new goods through the different stores which are registered on the platform. Merchants who own these stores make uploads of products they offer, provide features of such products, pricing, ability to negotiate and many other features that make online shopping interesting and feel like a new, exciting experience.. Over the years, Jiji has gradually earned the recognition it deserves considering the quality of service and delivery users enjoy on the platform.
Obiwezy is another tech-inclined online store as it only offer products that involve gadgets, phones, accessories, laptops, and gaming. As a result, the online store covers a wide range of technological assets which are top notch. It is easy to affirm the high quality of products acquired here considering the warranty offered by the site should the gadget you purchase from them develop faults.
Obiwezy provide products that perfectly meet the needs of today’s digital home, office and person, with a broad collection of android and smart phones, etc. The key features, specifications and certifications are readily available on each product page. With a goal to m be the leading market player on buy-back solutions and smartphones recommerce through integrity, dedicated services and employee enablement in Africa, Obiwezy is certainly on the right track.
Ajebomarket is considered a huge fashion hub in Nigeria specifically for men. Finding quality fashion items for men has never been made so easy online, with Ajebomarket you don’t need to worry about getting value for your money. Coupled with their money back guarantee, you can trust they would deliver what you order in good quality and time.
Boasting a huge collection of fashion for men, Ajebomarket ensures you can look polished at any occasion and gathering. Dressing a trendy man can be tricky and getting the right balance between fashion and subtlety is key and that’s why Ajebomarket sources a wide selection for every style inclination and personality.
HOW TO START AN E-COMMERCE BUSINESS
The future of business is digital. As a matter of fact, we can boldly say that the future is here, as evidenced by the explosion of the e-commerce industry in recent times. This has seen more and more business moving into the Digital space, while the brick and mortar stores are gradually becoming more irrelevant in the business market of today. To further highlight how urgent the e-commerce industry have become, online shopping or trading which most people initially thought to be a luxury has now become something of necessity.
The e-commerce industry have seen a rapid rise in popularity and use in the last couple of years as many businesses enjoy the more benefits attached to adapting to this new method of conducting business. The traditional way of doing business simply cannot catch up with the e-commerce industry today considering the unmatched interest in e-commerce.
Having seen the importance and advantages which e-commerce brings to many businesses around the world, many entrepreneurs have registered an interest on how to start an e-commerce business. For those business entities, entrepreneurs whose goals are on the short term i.e. to make a quick profit, it is important to create business goals that are scalable.
As booming and lucrative as the e-commerce industry may be today, it is important to note the presence of businesses that also struggle to maintain a strong grip. Through this article, you will learn a great deal about how to successfully start a profitable e-commerce business which will grow to meet your business objectives.
Research Ecommerce Business Models
Before thinking of creating a e-commerce business, it is quite important to conduct a thorough research about the business. Launching a business out of assumptions or a hunch is most likely detrimental to the success of such business. Like any other business you find around, e-commerce business is also an investment and it should be treated in that manner.
Different kinds of business structure is suitable for a variety of businesses. Essentially, what works for A might not work for B. Subsequent to setting up an e-commerce business of your choice, it is critical to have an understanding of the varieties of business models you can base your business on. Despite the simplicity of these business models, they can make a huge difference on your business structure.
For entrepreneurs who intend to turnover profits in their business without having to invest heavily in the initial stages of the business, choosing drop shipping or print on demand can be your smartest move. For entrepreneurs or business entities with an opposite idea, that is to invest heavily, going for a wholesale or retail model is a great choice.
Start Ecommerce Niche Research
Many businesses today are filled with a great deal of varieties in products, reaching hundreds and thousands in scores of categories. This can be a real problem for you because there certainly won’t be any real focus. Unless you have plans to become the next Amazon with a huge capital to set it up, it is not so advisable. For small or medium scale businesses, cutting down on the niches your products cover will do your business a lot of good in terms of profits and accountability.
Selecting a niche which your business will operate is also critical in e-commerce business. You can proceed by marking out already established and successful businesses striving in this niche. While doing that, ensure the presence of healthy competition because a niche without competition most likely points to an absence of a market. Be careful also not to select a niche which is overpopulated or a niche which a major brand dominates. Be sure of what you want to do, the more specific the lesser the competition.
Validate Target Market And Product Ideas
Following the identification of the ideal niche and model you want your business to operate, it is easy to get distracted by looking for products to sell. That is not advisable. While you will still have to do that, it is important to think about the people who you need to sell products to. It is a bit of a stretch to expect people to buy the products you offer without knowing the people that need them.
Important questions to answer are who you are, what you want your business to represent, the customers who need your products and so on. This is also where a consistent brand image comes in, starting with a unique brand name. A company known for selling baby products that starts selling makeup will definitely not stand the test of time.
One of the additional advantages of e-commerce is the ease of locating your target market through the different social networks. Look around you and you will see that we all are on one social network or more. This creates an opportunity to discover your target market, as well as asserting the amount of people your business can target. To be more effective, the persona of your business needs to correspond to the expectations of your target market and the products you offer.
Identify product ideas
After successfully pinning down the image you want to project and the kind of customer your business satisfies, you can then proceed to identify product ideas. When you identify a product to invest in, it is important to evaluate such products. Regardless of the model you want to base your business on, testing the product will help you find out potential issues with such product.
Determining the viability of a product idea is also a huge factor in validating such idea. Questions like “Will my suppliers match my pricing? Are there other options if my supplier fails?”. For a successful e-commerce enterprise, your brand needs to connect with your persona. Knowing your persona makes life more bearable in terms of creating an e-commerce brand. An example is avoiding féminine colors or graphics for a store selling products to official businessmen with interest in productive living.
Just before creating your own e-commerce business and building a brand, there are steps to take for a smooth running process. They include:
- Register Your Business.
This is quite important considering the legal protection and tax advantages your business will enjoy. First of all, select a unique business name before registering the business with government agencies like the Corporate Affairs Commission (CAC) and other bodies related to your business in your region.
- Pick Your Store’s Name
The name of your store and the legal name of your business does not necessarily have to be the same. However there is need for consistency. Make sure whatever you choose fits your niche and something people can easily relate to.
- Find The Right Vendors
E-commerce Business ensures there is a lot of competition regardless of your niche. Having said that, it is in the interest of your business to get the highest quality products and best prices for the products and services you offer. You can scout a lot of options until you find the one that is perfect, keeping the interest of your consumers and business in mind.
- Finalize Your Ecommerce Business Plan
At this point, you should have a better grip on how your e-commerce business will look like. You have identified your target market, ideal niche, as well as your brand name. Going to the drawing board and outlining your business plans is next up. Here, you will outline how you want to run the business, startup capital you intend to invest,, as well as operating costs.
Business is all about finances, and so you need to identify your break-even point, both in unit sales and duration. The business planning phase is also when you want to iron out details like your staff, product sourcing, logistics and marketing budget. Make sure you understand all the available financial resources available to you.
- Create/Join an Online Store
Once you have made the decision to finally go into the e-commerce business, it is important for you to create your online store. You will definitely need to consider lots of design information to finally build that ideal store for your business. This might prove to be a lot of work for most entrepreneurs.
However, Kusnap offer business owners and entrepreneurs à way out in many ways you can ever imagine. What if we tell you that you can own a ready made online store where all you just need to do is to put in the products and services you offer. Through Kusnap, entrepreneurs can easily set up their own e-commerce store without having to go through the capital intensive and strenuous process of creating an e-commerce site.
Numerous advantages and benefits are associated with launching your e-commerce business through Kusnap. Asides the low cost of setting up your own store and eliminating the stress of creating the perfect designs to match your business persona, Kusnap also takes care of the marketing aspects of your business. This way, your business is promoted through the top notch marketing strategy which ensures your products are visible to people who need your business and they are converted to customers that make purchase.
Without a doubt, Kusnap is the most effective, yet cheaper way to create your own e-commerce business in such an efficient online space which is equipped with everything your business needs to achieve the goals and projections set out.
E-COMMERCE BUSINESS IDEAS AND HOW TO START
Having an online business (e-commerce) in out world today is one of the most appealing things to venture into. As good as it may feel or seem, there are also challenges encountered by many entrepreneurs who choose this business path. You should note, however, that everything involved concerning setting up a business, either online or offline, can be hard. Though many have the impression that the internet is a get-rich-quick scheme, basic business principles still apply here.
To be factual, the internet is merely a medium to link up consumers with businesses. The internet is so effective in this regard that it can reach almost anyone from anywhere across the world. However, setting up a successful business is about connecting with the right consumers (target market) with the right offering.
Countless people have already made the leap into entrepreneurship. And with the right online business ideas and plenty of sweat equity, you can too. This isn’t about one simple life-changing trick. Starting an online business doesn’t work that way. Instead, to help you find profitable online business ideas, we’ve put together a collection of simple ways to start a business without quitting your day job.
In order to ease your burden and provide you with the zeal to start one, we present you with a list of few business ideas which are in demand and have a better chance of bringing substantial profits to your business at the end of the day. Also note that each of these business ideas can be executed and sold on Kusnap with ease. Through this platform, any e-commerce idea you intend to set up will be executed to perfection with the right guide and support you need to succeed. So here are e-commerce business ideas you can try your hands on.
Launch a dropshipping store
If you still think that you need to own a warehouse filled with the products you intend to offer to run your business? Think again! Dropshipping is one of the best ways of running a business, especially with a low capital. To set this type of business up, you just have to source pre-existing products from a supplier who is ready to collaborate with you by handling the packaging, fulfillment of orders and other related things.
Dropshipping allows you the comfort of skipping some challenges and processes which may prove difficult in setting up your business. Additionally, it saves you from the risk of discovering the absence of a market for your products after having placed a large scale order from a supplier/ manufacturer.
- There is no necessary need to stock products in a warehouse or any physical location, allowing your cash flow the freedom from being tied to an inventory. This means reduced cash risks.
- Whenever a purchase is made, you place an order with a third party and they handle the rest of the process for you. Since you don’t have to deal with things like tracking inventory or mailing packages, dropshipping eliminates a lot of potential headaches for budding entrepreneurs.
- The absence of a warehouse allow you the liberty to operate the business from anywhere. You will operate the business from the comfort of your home, work, or anywhere you decide.
If you are an entrepreneur interested is starting a Dropshipping business, join Kusnap for much easier access, availability, business support, and better profit potential.
Sell your art online
Entrepreneurs who are passionate about art now have a chance to sell their art work through Kusnap. This is a great business idea for art enthusiasts like painters, photographers, musicians, and many others. You turn your business into an e-commerce by Transforming your latest art works into revenue through a well designed e-commerce platform like Kusnap.
If painting or photography is your forte, you can sell your work as prints, canvases, and framed posters using Kusnap. This is a fantastic way to turn your art into something tangible that people can take home and integrate into their space. Is music your thing? You can sell your beats, songs, samples, and more as digital products.
Why sell your art?
- You will become a part of people’s lives by getting your work into customers’ homes.
- You will own a platform to showcase your work by setting up shop on Kusnap.
- As an artist, creating art isn’t just a hobby—it’s a way of life. This is your chance to turn your passion into an income stream and potentially do what you love for a living.
Ready to bring your online store idea to life? Get started with Kusnap today and you will access comprehensive guide which will teach you how to find great, newly trending products with high sales potential.
Teach an online course
One of the most lucrative businesses requiring a low budget investment is teaching an online course. As a matter of fact, you are investing close to nothing as you are not earning through money invested but your intellectual skills and ability. All you have to do in this business is creating a video which will give a full explanation of a particular subject you are familiar with. This videos are then hosted on an e-commerce platform like Kusnap.
Despite the initial efforts required, the popular design of Kusnap, and the high-value video tutorial series you create will ensured you generate income on a continuous basis as more customers enroll for your course. To begin with, identify a topic you are familiar with and know well enough to teach someone about. This may range from music production, web design, to art making.
Publish your own book
Are you an author who have harbored the thought of publishing a book in your own name? You can do that today and sell on Kusnap. Even if it might seem to be an impossible dream to see your name among some of the best sellers around the world, it’s possible that you are not so distant from achieving it.
Regardless of the genre of your book/novel, whether it’s science fiction, drama, children’s play book, and so on; there are a wide range of options on your hands to successfully publish your work. These include releasing your writing as an ebook which can be bought through your store on Kusnap.
Ready to live out your dreams of being a published author? Join Kusnap and get started on the journey to your dreams.
Start a blog
Blogging has come a long way since its inception. What was once a virtual journal has now turned into a marketing and even a monetization tool.
Whether you make money from publishing sponsored posts, hosting third-party ads, or selling your products, a blog is a great online business idea you can start at home.
The key to starting a successful blog is to focus on building an engaged, loyal audience. When you start with an audience-centric approach, you’ll cultivate a community that trusts you. And when you can earn trust, you can start to drive revenue.
Why start a blog?
- Blogs have unlimited growth potential. You can expand into affiliate marketing, ecommerce, courses, and essentially any other online business venture. Some blogs even use a paid subscription model to drive revenue.
- A blog is a long-term play. While you won’t see overnight results, they are likely to be more sustainable. A blog lives on the internet forever or at least until you delete it.
- It lets you practice your writing—an essential skill to have in business and communication.
Try your hand at being an influencer
Influencer marketing has experienced a boom on the marketing scene in recent times, and though consumers are becoming more savvy, there are still plenty of business opportunities to take advantage of.
Because influencers have invited trouble for dubious practices in the past, more brands are moving toward micro-influencers—profiles with smaller but more engaged followings. This is great as you don’t need millions of followers to earn money on social media networks.
Why be an influencer?
- It’s an opportunity to get an introduction to marketing—particularly valuable if you’re interested in pursuing that as a career or additional business venture.
- You’ll learn about new and interesting brands. You might discover products and companies you love that you never would have found had they not solicited your services.
- It’s so easy a monkey can do it. Well, not literally—but you can make your pet the star if you’re camera shy.
Build apps and websites
If you’re someone that is into tech, you can easily learn some coding skills and start building apps/websites. Whether it’s mobile apps, Shopify apps, or websites, you can create digital products for purchase or as a service provider.
For example, you can possibly create a custom Kusnap theme template and sell it to merchants looking for an affordable DIY approach to designing their website. Or work with clients directly to build websites and apps tailored to their specific needs.
Why build apps and websites?
- Technology isn’t going anywhere, and the demand for the technical skills necessary to build apps and websites will only continue to grow.
- There’s an endless number of platforms and systems out there. If you get bored of one, learn and transition to another.
Create handmade goods
This is a good idea for Entrepreneurs who have a flair for craft. Through their hobby, they can sell handmade products which would be an opportunity to create a stream of income. Handmade goods includes jewelry, picture frames, or furniture; can be monetized and sold through a perfect e-commerce platform like Kusnap.
Why sell handmade goods?
- It allows you the liberty to devote all or part of your time to it, depending on how big you want the business to become.
- Create on your schedule. Make your handmade goods on a set schedule, when you have spare time, or whenever you want.
- Turn your passion into income. Like many of the online business ideas on this list, an entrepreneurial endeavor backed by passion leads to a more fulfilling experience.
Do you intend to bring your business idea to life in the online space but have no idea which platform has everything you need? Kusnap has proven to be the ideal e-commerce solution for any kind of online business you intend to venture in.
With loads of features designed to make your business easier while achieving the projections you have at the end of a business year, Kusnap promises profit with minimal effort demanded from users. Register your business on Kusnap today and watch as your business springs to life today.
Top 10 e commerce websites in nigeria
Top ecommerce websites in nigeria
Top 10 ecommerce sites in nigeria
Top ecommerce sites in nigeria
Top 10 ecommerce companies in nigeria
Top 10 ecommerce websites in nigeria